Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10778
VM0010778Goldmember10778@example.test · +601110010778 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,493
Current loyalty balance
Lifetime Spend
RM 3,117
Across 16 visits
Total Visits
16
Since 2025-09-29
Average Order Value
RM 172
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
105d
2026-06-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,493 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 1
Outlet purchase
2026-06-14 · Member activity · RM 129.00
App session
2026-06-02 · OPLUMO Outlet 1
Points credited
2026-05-21 · Member activity · RM 146.20
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 1
Outlet purchase
2026-04-27 · Member activity · RM 163.40
Points credited
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 180.60