Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10744
VM0010744Goldmember10744@example.test · +601110010744 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
2,491
Current loyalty balance
Lifetime Spend
RM 3,114
Across 30 visits
Total Visits
30
Since 2024-12-09
Average Order Value
RM 97
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
147d
2026-05-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,491 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 1
Outlet purchase
2026-05-03 · Member activity · RM 72.75
App session
2026-04-21 · OPLUMO Outlet 1
Points credited
2026-04-09 · Member activity · RM 82.45
Win-back campaign delivered
2026-03-28 · OPLUMO Outlet 1
Outlet purchase
2026-03-16 · Member activity · RM 92.15
Points credited
2026-03-04 · OPLUMO Outlet 1
Outlet purchase
2026-02-20 · Member activity · RM 101.85