Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10730
VM0010730Silvermember10730@example.test · +601110010730 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,271
Current loyalty balance
Lifetime Spend
RM 2,839
Across 42 visits
Total Visits
42
Since 2024-04-10
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,271 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 4
Outlet purchase
2026-04-06 · Member activity · RM 63.75
App session
2026-03-25 · OPLUMO Outlet 4
Points credited
2026-03-13 · Member activity · RM 72.25
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 4
Outlet purchase
2026-02-17 · Member activity · RM 80.75
Points credited
2026-02-05 · OPLUMO Outlet 4
Outlet purchase
2026-01-24 · Member activity · RM 89.25