Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10708
VM0010708Goldmember10708@example.test · +601110010708 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,505
Current loyalty balance
Lifetime Spend
RM 3,132
Across 27 visits
Total Visits
27
Since 2025-04-20
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
69d
2026-08-01
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,505 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 16
Outlet purchase
2026-07-20 · Member activity · RM 72.00
App session
2026-07-08 · OPLUMO Outlet 16
Points credited
2026-06-26 · Member activity · RM 81.60
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 16
Outlet purchase
2026-06-02 · Member activity · RM 91.20
Points credited
2026-05-21 · OPLUMO Outlet 16
Outlet purchase
2026-05-09 · Member activity · RM 100.80