Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10694
VM0010694Goldmember10694@example.test · +601110010694 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
3,895
Current loyalty balance
Lifetime Spend
RM 4,869
Across 44 visits
Total Visits
44
Since 2024-07-02
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,895 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 2
Outlet purchase
2026-08-03 · Member activity · RM 70.50
App session
2026-07-22 · OPLUMO Outlet 2
Points credited
2026-07-10 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 2
Outlet purchase
2026-06-16 · Member activity · RM 89.30
Points credited
2026-06-04 · OPLUMO Outlet 2
Outlet purchase
2026-05-23 · Member activity · RM 98.70