Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 10663
VM0010663Platinummember10663@example.test · +601110010663 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
6,154
Current loyalty balance
Lifetime Spend
RM 7,693
Across 44 visits
Total Visits
44
Since 2024-06-30
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,154 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 5
Outlet purchase
2026-08-01 · Member activity · RM 126.75
App session
2026-07-20 · OPLUMO Outlet 5
Points credited
2026-07-08 · Member activity · RM 143.65
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 5
Outlet purchase
2026-06-14 · Member activity · RM 160.55
Points credited
2026-06-02 · OPLUMO Outlet 5
Outlet purchase
2026-05-21 · Member activity · RM 177.45