Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10655
VM0010655Silvermember10655@example.test · +601110010655 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,220
Current loyalty balance
Lifetime Spend
RM 1,525
Across 23 visits
Total Visits
23
Since 2025-08-29
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
10d
2026-09-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,220 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 14
Outlet purchase
2026-09-17 · Member activity · RM 55.50
App session
2026-09-05 · OPLUMO Outlet 14
Points credited
2026-08-24 · Member activity · RM 62.90
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 14
Outlet purchase
2026-07-31 · Member activity · RM 70.30
Points credited
2026-07-19 · OPLUMO Outlet 14
Outlet purchase
2026-07-07 · Member activity · RM 77.70