Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10646
VM0010646Silvermember10646@example.test · +601110010646 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
1,422
Current loyalty balance
Lifetime Spend
RM 1,778
Across 31 visits
Total Visits
31
Since 2025-02-22
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,422 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 5
Outlet purchase
2026-08-04 · Member activity · RM 35.25
App session
2026-07-23 · OPLUMO Outlet 5
Points credited
2026-07-11 · Member activity · RM 39.95
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 5
Outlet purchase
2026-06-17 · Member activity · RM 44.65
Points credited
2026-06-05 · OPLUMO Outlet 5
Outlet purchase
2026-05-24 · Member activity · RM 49.35