Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10587
VM0010587Silvermember10587@example.test · +601110010587 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted In
Points Balance
1,465
Current loyalty balance
Lifetime Spend
RM 1,832
Across 19 visits
Total Visits
19
Since 2025-10-24
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
26d
2026-09-13
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,465 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-13 · OPLUMO Outlet 14
Outlet purchase
2026-09-01 · Member activity · RM 64.50
App session
2026-08-20 · OPLUMO Outlet 14
Points credited
2026-08-08 · Member activity · RM 73.10
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 14
Outlet purchase
2026-07-15 · Member activity · RM 81.70
Points credited
2026-07-03 · OPLUMO Outlet 14
Outlet purchase
2026-06-21 · Member activity · RM 90.30