Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 10557
VM0010557Membermember10557@example.test · +601110010557 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
559
Current loyalty balance
Lifetime Spend
RM 699
Across 22 visits
Total Visits
22
Since 2025-06-30
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
88d
2026-07-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
559 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 1
Outlet purchase
2026-07-01 · Member activity · RM 27.75
App session
2026-06-19 · OPLUMO Outlet 1
Points credited
2026-06-07 · Member activity · RM 31.45
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 1
Outlet purchase
2026-05-14 · Member activity · RM 35.15
Points credited
2026-05-02 · OPLUMO Outlet 1
Outlet purchase
2026-04-20 · Member activity · RM 38.85