Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10550
VM0010550Silvermember10550@example.test · +601110010550 · Preferred outlet: OPLUMO Outlet 11
App UserFamily
Consent Status
Opted In
Points Balance
1,077
Current loyalty balance
Lifetime Spend
RM 1,346
Across 13 visits
Total Visits
13
Since 2026-01-13
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,077 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 11
Outlet purchase
2026-08-05 · Member activity · RM 90.00
App session
2026-07-24 · OPLUMO Outlet 11
Points credited
2026-07-12 · Member activity · RM 102.00
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 11
Outlet purchase
2026-06-18 · Member activity · RM 114.00
Points credited
2026-06-06 · OPLUMO Outlet 11
Outlet purchase
2026-05-25 · Member activity · RM 126.00