Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10540
VM0010540Membermember10540@example.test · +601110010540 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
676
Current loyalty balance
Lifetime Spend
RM 845
Across 11 visits
Total Visits
11
Since 2026-03-08
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
35d
2026-09-04
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
676 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-04 · OPLUMO Outlet 1
Outlet purchase
2026-08-23 · Member activity · RM 72.00
App session
2026-08-11 · OPLUMO Outlet 1
Points credited
2026-07-30 · Member activity · RM 81.60
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 1
Outlet purchase
2026-07-06 · Member activity · RM 91.20
Points credited
2026-06-24 · OPLUMO Outlet 1
Outlet purchase
2026-06-12 · Member activity · RM 100.80