Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10539
VM0010539Silvermember10539@example.test · +601110010539 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
1,573
Current loyalty balance
Lifetime Spend
RM 1,966
Across 27 visits
Total Visits
27
Since 2025-05-19
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
40d
2026-08-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,573 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-30 · OPLUMO Outlet 17
Outlet purchase
2026-08-18 · Member activity · RM 51.75
App session
2026-08-06 · OPLUMO Outlet 17
Points credited
2026-07-25 · Member activity · RM 58.65
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 17
Outlet purchase
2026-07-01 · Member activity · RM 65.55
Points credited
2026-06-19 · OPLUMO Outlet 17
Outlet purchase
2026-06-07 · Member activity · RM 72.45