Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10451
VM0010451Membermember10451@example.test · +601110010451 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
228
Current loyalty balance
Lifetime Spend
RM 285
Across 4 visits
Total Visits
4
Since 2026-03-26
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
143d
2026-05-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
228 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 14
Outlet purchase
2026-05-07 · Member activity · RM 62.25
App session
2026-04-25 · OPLUMO Outlet 14
Points credited
2026-04-13 · Member activity · RM 70.55
Win-back campaign delivered
2026-04-01 · OPLUMO Outlet 14
Outlet purchase
2026-03-20 · Member activity · RM 78.85
Points credited
2026-03-08 · OPLUMO Outlet 14
Outlet purchase
2026-02-24 · Member activity · RM 87.15