Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10420
VM0010420Silvermember10420@example.test · +601110010420 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,342
Current loyalty balance
Lifetime Spend
RM 1,678
Across 33 visits
Total Visits
33
Since 2024-12-24
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
78d
2026-07-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,342 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 17
Outlet purchase
2026-07-11 · Member activity · RM 33.00
App session
2026-06-29 · OPLUMO Outlet 17
Points credited
2026-06-17 · Member activity · RM 37.40
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 17
Outlet purchase
2026-05-24 · Member activity · RM 41.80
Points credited
2026-05-12 · OPLUMO Outlet 17
Outlet purchase
2026-04-30 · Member activity · RM 46.20