Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 10405
VM0010405Goldmember10405@example.test · +601110010405 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
3,646
Current loyalty balance
Lifetime Spend
RM 4,558
Across 26 visits
Total Visits
26
Since 2025-05-17
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
60d
2026-08-10
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,646 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 2
Outlet purchase
2026-07-29 · Member activity · RM 113.25
App session
2026-07-17 · OPLUMO Outlet 2
Points credited
2026-07-05 · Member activity · RM 128.35
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 2
Outlet purchase
2026-06-11 · Member activity · RM 143.45
Points credited
2026-05-30 · OPLUMO Outlet 2
Outlet purchase
2026-05-18 · Member activity · RM 158.55