Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 10400
VM0010400Platinummember10400@example.test · +601110010400 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
4,855
Current loyalty balance
Lifetime Spend
RM 6,070
Across 37 visits
Total Visits
37
Since 2024-11-07
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,855 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 14
Outlet purchase
2026-08-05 · Member activity · RM 115.50
App session
2026-07-24 · OPLUMO Outlet 14
Points credited
2026-07-12 · Member activity · RM 130.90
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 14
Outlet purchase
2026-06-18 · Member activity · RM 146.30
Points credited
2026-06-06 · OPLUMO Outlet 14
Outlet purchase
2026-05-25 · Member activity · RM 161.70