Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10384
VM0010384Goldmember10384@example.test · +601110010384 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted Out
Points Balance
3,482
Current loyalty balance
Lifetime Spend
RM 4,353
Across 43 visits
Total Visits
43
Since 2024-05-11
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
125d
2026-06-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,482 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 15
Outlet purchase
2026-05-25 · Member activity · RM 99.00
App session
2026-05-13 · OPLUMO Outlet 15
Points credited
2026-05-01 · Member activity · RM 112.20
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 15
Outlet purchase
2026-04-07 · Member activity · RM 125.40
Points credited
2026-03-26 · OPLUMO Outlet 15
Outlet purchase
2026-03-14 · Member activity · RM 138.60