Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 10350
VM0010350Membermember10350@example.test · +601110010350 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
514
Current loyalty balance
Lifetime Spend
RM 643
Across 5 visits
Total Visits
5
Since 2026-05-21
Average Order Value
RM 111
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
514 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 15
Outlet purchase
2026-07-20 · Member activity · RM 83.25
App session
2026-07-08 · OPLUMO Outlet 15
Points credited
2026-06-26 · Member activity · RM 94.35
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 15
Outlet purchase
2026-06-02 · Member activity · RM 105.45
Points credited
2026-05-21 · OPLUMO Outlet 15
Outlet purchase
2026-05-09 · Member activity · RM 116.55