Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10331
VM0010331Goldmember10331@example.test · +601110010331 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
3,438
Current loyalty balance
Lifetime Spend
RM 4,298
Across 37 visits
Total Visits
37
Since 2024-08-20
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,438 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 13
Outlet purchase
2026-05-18 · Member activity · RM 86.25
App session
2026-05-06 · OPLUMO Outlet 13
Points credited
2026-04-24 · Member activity · RM 97.75
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 13
Outlet purchase
2026-03-31 · Member activity · RM 109.25
Points credited
2026-03-19 · OPLUMO Outlet 13
Outlet purchase
2026-03-07 · Member activity · RM 120.75