Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 10325
VM0010325Membermember10325@example.test · +601110010325 · Preferred outlet: OPLUMO Outlet 7
New JoinerHigh Value
Consent Status
Opted In
Points Balance
290
Current loyalty balance
Lifetime Spend
RM 363
Across 10 visits
Total Visits
10
Since 2026-01-15
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
105d
2026-06-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
290 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 7
Outlet purchase
2026-06-14 · Member activity · RM 27.75
App session
2026-06-02 · OPLUMO Outlet 7
Points credited
2026-05-21 · Member activity · RM 31.45
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 7
Outlet purchase
2026-04-27 · Member activity · RM 35.15
Points credited
2026-04-15 · OPLUMO Outlet 7
Outlet purchase
2026-04-03 · Member activity · RM 38.85