Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10311
VM0010311Goldmember10311@example.test · +601110010311 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,040
Current loyalty balance
Lifetime Spend
RM 5,051
Across 38 visits
Total Visits
38
Since 2024-06-16
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
179d
2026-04-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,040 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 10
Outlet purchase
2026-04-01 · Member activity · RM 87.75
App session
2026-03-20 · OPLUMO Outlet 10
Points credited
2026-03-08 · Member activity · RM 99.45
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 10
Outlet purchase
2026-02-12 · Member activity · RM 111.15
Points credited
2026-01-31 · OPLUMO Outlet 10
Outlet purchase
2026-01-19 · Member activity · RM 122.85