Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10274
VM0010274Silvermember10274@example.test · +601110010274 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,160
Current loyalty balance
Lifetime Spend
RM 2,701
Across 40 visits
Total Visits
40
Since 2024-08-19
Average Order Value
RM 77
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
79d
2026-07-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,160 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 7
Outlet purchase
2026-07-10 · Member activity · RM 57.75
App session
2026-06-28 · OPLUMO Outlet 7
Points credited
2026-06-16 · Member activity · RM 65.45
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 7
Outlet purchase
2026-05-23 · Member activity · RM 73.15
Points credited
2026-05-11 · OPLUMO Outlet 7
Outlet purchase
2026-04-29 · Member activity · RM 80.85