Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 10269
VM0010269Silvermember10269@example.test · +601110010269 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,926
Current loyalty balance
Lifetime Spend
RM 2,408
Across 21 visits
Total Visits
21
Since 2025-08-21
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
54d
2026-08-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,926 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 2
Outlet purchase
2026-08-04 · Member activity · RM 71.25
App session
2026-07-23 · OPLUMO Outlet 2
Points credited
2026-07-11 · Member activity · RM 80.75
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 2
Outlet purchase
2026-06-17 · Member activity · RM 90.25
Points credited
2026-06-05 · OPLUMO Outlet 2
Outlet purchase
2026-05-24 · Member activity · RM 99.75