Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 10265
VM0010265Silvermember10265@example.test · +601110010265 · Preferred outlet: OPLUMO Outlet 15
FamilyDelivery
Consent Status
Opted In
Points Balance
1,261
Current loyalty balance
Lifetime Spend
RM 1,577
Across 20 visits
Total Visits
20
Since 2025-06-13
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,261 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 15
Outlet purchase
2026-05-09 · Member activity · RM 53.25
App session
2026-04-27 · OPLUMO Outlet 15
Points credited
2026-04-15 · Member activity · RM 60.35
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 15
Outlet purchase
2026-03-22 · Member activity · RM 67.45
Points credited
2026-03-10 · OPLUMO Outlet 15
Outlet purchase
2026-02-26 · Member activity · RM 74.55