Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10252
VM0010252Membermember10252@example.test · +601110010252 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
719
Current loyalty balance
Lifetime Spend
RM 900
Across 19 visits
Total Visits
19
Since 2025-09-20
Average Order Value
RM 40
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
60d
2026-08-10
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
719 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 2
Outlet purchase
2026-07-29 · Member activity · RM 30.00
App session
2026-07-17 · OPLUMO Outlet 2
Points credited
2026-07-05 · Member activity · RM 34.00
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 2
Outlet purchase
2026-06-11 · Member activity · RM 38.00
Points credited
2026-05-30 · OPLUMO Outlet 2
Outlet purchase
2026-05-18 · Member activity · RM 42.00