Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 10245
VM0010245Platinummember10245@example.test · +601110010245 · Preferred outlet: OPLUMO Outlet 12
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,219
Current loyalty balance
Lifetime Spend
RM 6,525
Across 43 visits
Total Visits
43
Since 2024-03-24
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,219 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 12
Outlet purchase
2026-04-07 · Member activity · RM 120.00
App session
2026-03-26 · OPLUMO Outlet 12
Points credited
2026-03-14 · Member activity · RM 136.00
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 12
Outlet purchase
2026-02-18 · Member activity · RM 152.00
Points credited
2026-02-06 · OPLUMO Outlet 12
Outlet purchase
2026-01-25 · Member activity · RM 168.00