Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01022
VM0001022Platinummember1022@example.test · +601110001022 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
6,404
Current loyalty balance
Lifetime Spend
RM 8,005
Across 43 visits
Total Visits
43
Since 2024-07-03
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
72d
2026-07-29
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,404 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 3
Outlet purchase
2026-07-17 · Member activity · RM 130.50
App session
2026-07-05 · OPLUMO Outlet 3
Points credited
2026-06-23 · Member activity · RM 147.90
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 3
Outlet purchase
2026-05-30 · Member activity · RM 165.30
Points credited
2026-05-18 · OPLUMO Outlet 3
Outlet purchase
2026-05-06 · Member activity · RM 182.70