Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10190
VM0010190Goldmember10190@example.test · +601110010190 · Preferred outlet: OPLUMO Outlet 8
App UserFamily
Consent Status
Opted In
Points Balance
3,254
Current loyalty balance
Lifetime Spend
RM 4,068
Across 42 visits
Total Visits
42
Since 2024-08-17
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
45d
2026-08-25
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,254 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 8
Outlet purchase
2026-08-13 · Member activity · RM 84.00
App session
2026-08-01 · OPLUMO Outlet 8
Points credited
2026-07-20 · Member activity · RM 95.20
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 8
Outlet purchase
2026-06-26 · Member activity · RM 106.40
Points credited
2026-06-14 · OPLUMO Outlet 8
Outlet purchase
2026-06-02 · Member activity · RM 117.60