Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 10149
VM0010149Goldmember10149@example.test · +601110010149 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,683
Current loyalty balance
Lifetime Spend
RM 3,355
Across 37 visits
Total Visits
37
Since 2024-10-06
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,683 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 1
Outlet purchase
2026-07-04 · Member activity · RM 61.50
App session
2026-06-22 · OPLUMO Outlet 1
Points credited
2026-06-10 · Member activity · RM 69.70
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 1
Outlet purchase
2026-05-17 · Member activity · RM 77.90
Points credited
2026-05-05 · OPLUMO Outlet 1
Outlet purchase
2026-04-23 · Member activity · RM 86.10