Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10144
VM0010144Silvermember10144@example.test · +601110010144 · Preferred outlet: OPLUMO Outlet 13
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,719
Current loyalty balance
Lifetime Spend
RM 2,150
Across 13 visits
Total Visits
13
Since 2025-10-31
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
127d
2026-06-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,719 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 13
Outlet purchase
2026-05-23 · Member activity · RM 108.75
App session
2026-05-11 · OPLUMO Outlet 13
Points credited
2026-04-29 · Member activity · RM 123.25
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 13
Outlet purchase
2026-04-05 · Member activity · RM 137.75
Points credited
2026-03-24 · OPLUMO Outlet 13
Outlet purchase
2026-03-12 · Member activity · RM 152.25