Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10131
VM0010131Silvermember10131@example.test · +601110010131 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted Out
Points Balance
1,932
Current loyalty balance
Lifetime Spend
RM 2,416
Across 26 visits
Total Visits
26
Since 2025-04-14
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,932 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 17
Outlet purchase
2026-06-26 · Member activity · RM 85.50
App session
2026-06-14 · OPLUMO Outlet 17
Points credited
2026-06-02 · Member activity · RM 96.90
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 17
Outlet purchase
2026-05-09 · Member activity · RM 108.30
Points credited
2026-04-27 · OPLUMO Outlet 17
Outlet purchase
2026-04-15 · Member activity · RM 119.70