Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10082
VM0010082Silvermember10082@example.test · +601110010082 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,156
Current loyalty balance
Lifetime Spend
RM 1,445
Across 12 visits
Total Visits
12
Since 2025-11-25
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
120d
2026-06-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,156 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 2
Outlet purchase
2026-05-30 · Member activity · RM 103.50
App session
2026-05-18 · OPLUMO Outlet 2
Points credited
2026-05-06 · Member activity · RM 117.30
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 2
Outlet purchase
2026-04-12 · Member activity · RM 131.10
Points credited
2026-03-31 · OPLUMO Outlet 2
Outlet purchase
2026-03-19 · Member activity · RM 144.90