Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10071
VM0010071Silvermember10071@example.test · +601110010071 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,171
Current loyalty balance
Lifetime Spend
RM 2,714
Across 38 visits
Total Visits
38
Since 2024-10-29
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
44d
2026-08-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,171 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 8
Outlet purchase
2026-08-14 · Member activity · RM 48.00
App session
2026-08-02 · OPLUMO Outlet 8
Points credited
2026-07-21 · Member activity · RM 54.40
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 8
Outlet purchase
2026-06-27 · Member activity · RM 60.80
Points credited
2026-06-15 · OPLUMO Outlet 8
Outlet purchase
2026-06-03 · Member activity · RM 67.20