Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10060
VM0010060Goldmember10060@example.test · +601110010060 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,698
Current loyalty balance
Lifetime Spend
RM 3,373
Across 25 visits
Total Visits
25
Since 2025-03-25
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
131d
2026-05-31
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,698 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 14
Outlet purchase
2026-05-19 · Member activity · RM 115.50
App session
2026-05-07 · OPLUMO Outlet 14
Points credited
2026-04-25 · Member activity · RM 130.90
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 14
Outlet purchase
2026-04-01 · Member activity · RM 146.30
Points credited
2026-03-20 · OPLUMO Outlet 14
Outlet purchase
2026-03-08 · Member activity · RM 161.70