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HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N0

Nurul 01005

VM0001005Gold

member1005@example.test · +601110001005 · Preferred outlet: OPLUMO Outlet 3

New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,944
Current loyalty balance
Lifetime Spend
RM 3,680
Across 26 visits
Total Visits
26
Since 2025-04-01
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
106d
2026-06-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards

Gold member

★
2,944 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 3
Outlet purchase
2026-06-13 · Member activity · RM 105.00
App session
2026-06-01 · OPLUMO Outlet 3
Points credited
2026-05-20 · Member activity · RM 119.00
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 3
Outlet purchase
2026-04-26 · Member activity · RM 133.00
Points credited
2026-04-14 · OPLUMO Outlet 3
Outlet purchase
2026-04-02 · Member activity · RM 147.00