Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 10048
VM0010048Goldmember10048@example.test · +601110010048 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
2,500
Current loyalty balance
Lifetime Spend
RM 3,125
Across 28 visits
Total Visits
28
Since 2025-01-19
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,500 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 2
Outlet purchase
2026-05-08 · Member activity · RM 108.00
App session
2026-04-26 · OPLUMO Outlet 2
Points credited
2026-04-14 · Member activity · RM 122.40
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 2
Outlet purchase
2026-03-21 · Member activity · RM 136.80
Points credited
2026-03-09 · OPLUMO Outlet 2
Outlet purchase
2026-02-25 · Member activity · RM 151.20