Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 10010
VM0010010Silvermember10010@example.test · +601110010010 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
971
Current loyalty balance
Lifetime Spend
RM 1,214
Across 8 visits
Total Visits
8
Since 2026-03-06
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
91d
2026-07-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
971 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 15
Outlet purchase
2026-06-28 · Member activity · RM 121.50
App session
2026-06-16 · OPLUMO Outlet 15
Points credited
2026-06-04 · Member activity · RM 137.70
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 15
Outlet purchase
2026-05-11 · Member activity · RM 153.90
Points credited
2026-04-29 · OPLUMO Outlet 15
Outlet purchase
2026-04-17 · Member activity · RM 170.10